UPPER CASE
Every letter becomes a capital.
HELLO WORLD
Free tool
Text Case Converter
Convert text between uppercase, lowercase, sentence case and more in one click. Paste your text, pick a case and copy the result.
Character Count: 0Word Count: 0
Meta Title and Description Length Checker
Check your title tag, meta description, headings, image alt text and page copy against recommended SEO lengths. Green means good, orange needs work and red needs fixing, like the Yoast SEO plugin.
Add a title to see how it measures up.
Add a description to see how it measures up.
Add an H1 to see how it measures up.
Add a heading to see how it measures up.
Add alt text to see how it measures up.
Paste your copy to see the word count.
Google result preview
yourwebsite.com.au › pageYour meta title appears hereYour meta description appears here. Write 140 to 155 characters that earn the click.
Google measures by pixel width, not characters, so these ranges are guides. Titles and descriptions past the limit are often cut off with an ellipsis.
Text case styles explained
lower case
Every letter becomes small. Handy for URLs, tags and email addresses.
hello world
Sentence case
Only the first letter of each sentence is capitalised. Good for body copy and meta descriptions.
Hello world. This is a test.
Capitalize Each Word
The first letter of every word is capitalised. Often used for headings and page titles.
Hello World
tOGGLE cASE
Swaps every letter to the opposite case, which fixes text typed with Caps Lock on by mistake.
hELLO wORLD
aLtErNaTe cAsE
Alternates between lower and upper case letter by letter, mostly used for fun or emphasis.
hElLo WoRlD
Clean, consistent text matters for search too. Use lowercase hyphenated URLs, readable page titles and sentence case meta descriptions. Check yours with the On-Page SEO Checker, or see how my SEO services and content marketing turn good copy into rankings. Writing Google Ads keywords? Try the Keyword Match Type Tool.
Case converter questions answered
How do I change uppercase to lowercase?
Paste or type your text into the box and click lower case. The whole text is converted instantly and you can copy it with one click.
What is sentence case?
Sentence case capitalises only the first letter of each sentence and leaves the rest lowercase, like normal writing. It is the easiest style to read for body copy.
What is the difference between title case and Capitalize Each Word?
Capitalize Each Word capitalises the first letter of every word. Strict title case style guides leave small words such as "and" and "of" in lowercase, so check the result against your style guide for formal headings.
What is the ideal meta title and meta description length?
Aim for 50 to 60 characters for the title tag and 140 to 155 characters for the meta description. Use the length checker above to see your text colour coded from red to green.
Does it keep my text private?
Yes. The conversion happens in your browser and your text is never sent or stored.
Can I undo a conversion?
Yes. Use the Undo button to step back one change, or paste your text again.
What case should I use for SEO titles and URLs?
Page titles read best in title case or sentence case, and URLs should always be lowercase with hyphens between words to avoid duplicate pages.
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